Q&A: Consider Personalized Imprints on Products
They make a statement, especially during the pandemic.By Sara Lavenduski, Executive Editor, ASIPremier Communications Group's Mike Fossano, recently shared his advice about the value of personalization on promo items and why it’s a solid strategy for recognizing employees and enhancing
HOW TO MANAGE YOUR REPUTATION OVER SOCIAL MEDIA
Five practical tips for protecting your brand on networking sites.1. Acknowledge ErrorsIf you make a small mistake in a post or tweet, such as a spelling error, and you catch it quickly, delete the post and repost with the corrected
7 Tips For Networking Virtually
Use these strategies from networking experts to gain valuable connections in the age of COVID-19The coronavirus pandemic has canceled countless conferences and trade shows and put the kibosh on traditional in-person networking events. Still, that doesn’t mean you can’t successfully
SOI 2020: The Benefits of Diversification
By providing extra services, particularly digital ones, distributors have been better able to hold their ground.By Eloisa GutierrezThis article originally appeared in Counselor MagazineAs the economy reopens in fits and starts, some companies are preparing to fill open positions by
Keep Employees Engaged and Connected at Home
The quarantine period has brought out an appreciation of life’s simple delights. Instead of rushing to wait in line for a barista blend at the coffee shop or to brave crowds at the mall for home goods, we’re brewing our
PCG Earns Multiple Communicator Awards
Hooray! We’re thrilled to announce that Premier has been awarded top honors with two Awards of Excellence from the Academy of Interactive and Visual Arts’ 26th Annual 2020 Communicator Awards. Our team earned the awards in the categories of marketing/promotion
The Other Side of COVID-19
How Businesses Can Come Out AheadThe COVID-19 pandemic continues to present many unknowns to all of us and has altered the way that we’ll work and operate within a society for the foreseeable future. The first half of 2020 has
Young Artists at Work!
Our team was honored to have the chance to provide young students with the chance to build their creativity by providing markers, crayons and colored pencils to a classroom in need. Inner-city children often are left out when it comes to
Making Lasting Memories Through Creativity
Reflecting upon memorable moments often provides the creative spark that can lead to strong artistic expression. We decided to merge them together in our 2019 Holiday Campaign supporting local classrooms in need through DonorsChoose by not only providing the necessary supplies, but also a
New Twitter Rollouts Expand Outreach and Connection
What started as a simple text-like message has evolved into an online canvas for individual expression. Earlier this year, Twitter added the ability to poll a community and view Periscope broadcasts right in a Tweet (without the app), as well