PCG Holiday 2011

work

Symbolic of Forgotten Harvest’s core principle of repurposing, the wooden spoon in this “You Click. We Give” campaign represented the notion of simplicity. Whereas this tool turns basic ingredients into a meal, a simple click on our blog translated into 10 meals for those in need. Through a direct mail package, e-mail, monthly blog posts and a calendar with repurposing tips, we stayed connected with our clients and friends throughout the year.

Date

2011

Category

Print Design

Beneficiary

Forgotten Harvest